What is the purpose of redirective feedback in coaching?

Redirective feedback serves as a crucial tool in coaching by addressing instances of incorrect performance and guiding individuals toward improvement. This type of feedback is intended to help employees understand where they may have strayed from expected standards or behaviors and provides constructive suggestions on how to enhance their performance moving forward. The focus is on identifying specific areas for development rather than merely pointing out mistakes.

This approach fosters a growth mindset, encouraging individuals to learn from their experiences and make necessary adjustments. By highlighting both what went wrong and offering actionable strategies for improvement, redirective feedback creates a pathway for skill enhancement and professional growth, enabling employees to gain clarity on what is expected and how they can meet those expectations.

While recognizing incorrect performance is fundamental, other options such as providing praise, increasing engagement, or assessing job satisfaction do not align as directly with the primary purpose of redirective feedback, which is to facilitate immediate performance adjustments and learning opportunities.